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CITIC Bank fully upgraded "Happiness +" Alternative Service System

Recently, CITIC Bank has a comprehensive upgrade of the "happiness +" service system built for older customers, launches the portfolio of the pension wealth, adding new options to the customer’s asset value, and in the credit card app "Happiness +" club, becoming the domestic A bank in the debit card and credit card mobile app specially dedicated to the older customer service area. The pension wealth planning combination is online CITIC Bank "Happiness +" is the famous domestic old financial service brand, including the old people to raise "happiness + wealth", old doctors "happiness + health", old people enjoy "happiness + discount" , Old, learn "happiness + college", old people swim "happiness + travel", old music "happiness + stage" six service sectors, creating slow disease management, telephone family doctor, happy three kilometers, old age There are many explosive services and activities that are loved by old-age customers. Recently, CITIC Bank launched an elderly characteristic asset portfolio configuration program in the "Happiness + Fortune" sector according to the needs of the elderly customer needs and risk, using professional configuration strategy to ensure the liquidity, safety and returns of pension funds, and pass The family trust realizes the end 爱上海娱乐地图 of the high-net value family’s intergenetual assets. Among them, the new year’s new year-on-line endowment target fund product is focused on meeting the needs of pension funds. The type of product has a low fluctuation, a steady feature, and the shortest holder is generally more than one year. Under the premise of controlling the risk and maintaining the financial assets, it strives to achieve long-term steady value of the fund assets.

More than 60 learning video taught parents to play smart mobile phone CITIC Bank in "Happiness +" Club "Happiness + College" area online more than 60 video learning courseware, hand to teach old friends to learn to use smartphones to help them enjoy modern intelligence Happy life.

It is reported that the video learning course on the launch mainly rely on 上海桑拿洗浴自荐区 "playing smartphone – open the old-age happy life" book.

In order to solve the "pain point" of the elderly use smart equipment, CITIC Bank will jointly develop a salon lecture in more than 100 cities in June this year, in June this year.

Through this popular, easy-to-understand books and more than 60 hand handlers, helps millions of elderly people gradually master the intelligent technology in seven scenes such as payment, travel, medical treatment, entertainment. CITIC Bank specializes in the "course learning" prepared to prepare for the elderly friends, enjoys wealth, Qin Chess, Painting and Calligraphy and Guardian Well, the needs and concern of elderly friends, more than 2,000 children, total length exceeds A minute. Search "Happy" WeChat public account, click to 上海喝茶群vx enter the "Happy +" club, register with mobile phone numbers to learn, "Happiness +" club members can accumulate, study, card, share, and accumulate " Happiness point ", monthly happiness points can redeem the rights of mobile phone bills.

"Happiness + Club" online CITIC Credit Card APP Recently, CITIC Bank "Happiness + Club" took the lead on the credit card app on the credit card APP, full of multi-live consumption scenes of middle-aged and old customers. It is reported that CITIC Bank is the first bank in China to launch two banks in the debit card and credit card.

Unlike other service zones, CITIC Credit Card App "Happiness + Club" interface is more friendly, and it is more intimate. According to middle-aged and elderly people reading habits, the page has taken a large-character version, the function is more concise, and the operation is more convenient. There is a exclusive service hotline at the prominent location, and the elderly user is called, you can turn on manual service, no waiting or voice prompt. Products and services are also more attached to the seniors consumption scenarios, selection of common living consumption functions in middle-aged and older users, such as mobile phone recharge, life payment, business super discount payables, local offers, etc., provide free online consultation, health management, appointment Health services such as registration, physical examination package, and recommend wealth planning and wealth management products according to middle-aged and elderly needs.

In addition, the integral exchange area, select the gift of the elderly, so that the elderly will enjoy more benefits and benefits. In addition, CITIC Bank also greatly reduces the age limit of credit cards on the accession of the elderly group, relaxing the customer’s main cards card to 70 years old, and the application is relaxed to 75 years old. In order to continuously improve the love of the elderly friends, CITIC Bank Credit Card is about to go to the moving card space App Elder version, will further improve the exclusive service experience, and introduce exclusive membership products, equity systems, and financial knowledge and small encyclopedia, etc. More in compliance with middle-aged and old customers Living consumption needs, constantly enrich and enhance the card experience of middle-aged and older customers. CITIC Bank’s "Temperature" intimate service has won the favor of elderly friends. As of the end of June 2021, there have been Wan Elderly friends to become CITIC Bank customers, and the older customer management assets balance trillion yuan.

In 2020, China CITIC Bank Guangzhou Branch, Chengdu Branch, Tianjin Branch Haihe Branch, Chongqing Branch Luo Canxing City Branch four institutions have won the national "respectable elderly civilization" title, and become one of the most financial institutions of winning units. (Editor: Mencheng, Gao Xing) Share let more people see.